OPINION: It is important to remember that business is a cycle and that all big companies used to be small companies.
Or at least, just an idea to test.
Netflix and Amazon seem unassailable today, but one day they will be gone, and historians will remind us that Netflix started out as a mail order DVD business with a catalog of 900 titles. Amazon once sold used books in a garage.
So when I tell you that there are movie streaming services all over Aotearoa that can give you access to a lot of brilliant movies that Netflix and co don’t have, don’t laugh. One of them could be bigger than Netflix someday.
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The first is AroVision (ondemand.arovideo.co.nz), which is the online service that complements the legendary Aro Video store. There are around 900 titles available right now, with dozens more being loaded every week. And, these films are selected by the Aro Video team, so it’s a quality selection.
Sunday horrors – The Exorcist, Don’t look now and the original The wicker man are all there, for the noise of the festival – Parasite and Another round are recent additions – and mainstream breakouts of John wick To Kill Bill, documentaries, comedies, musicals and the nowhere to be found, AroVision begins to look like the online movie library of your dreams. As you might expect, there’s also a really decent selection of New Zealand-made movies, including some recent hits. Savage and The cousins.
All titles start at $ 4.99, up to a maximum of $ 7.99. Membership is free and you only pay for the movies you rent. From signing up to playing your first movie, it’ll literally take you less than a minute.
Likewise, the large smoke theaters The Roxy in Wellington (ondemand.roxycinema.co.nz), The Academy in Auckland (ondemand.academycinemas.co.nz) and Deluxe Cinemas (athome.deluxecinemas.co.nz) at Christchurch also have online platforms of their own. The film selections are all different, even if all are very strong on the unusual, the cult, the quirky and the local.
Together, these three platforms are a real scalable and local alternative to the great American blandness offered. And, unlike Netflix, you can literally call them up and ask them to make a favorite title available!
As we have proven with our food, beer and wine, if the price is reasonable and the quality is excellent, Kiwis still prefer to buy local.
So I think, especially if AroVision, The Roxy, The Academy, and Deluxe could join forces and find a way to work for a monthly plan, they’ll be arguing enough for canceling that Netflix and Amazon subscription and streaming it. ‘a movie from a company in your own town. Give it a try. It’s pretty awesome.